Market
Investigation and consultation
Our
company can provide consulting services according to the
purpose of investigation, contents and methods of customers.customers
can choose one according their actual needs.
Consulting topics and services
Research of consumer behavior, analysis of potential demands
Target market, choosing aimed market
Investigation of products
Investigation of price
Investigation of sales channel
Investigation of demands
Investigation of sales promotion and advertising activities
Summary of market investigation
Research of consumer behavior, analysis of potential demands
Carrying out analysis and investigation into potential
market demands. Including drawing qualitative analysis
and quantitative analysis according to products, purchasing
situation, purchasing motivation, purchasing behavior,
using habit, consumed psychology, degree of brand recognition
and satisfaction (when drawing quantitative analysis ,we
will investigate by taking samples).
Targeting market, choosing aimed market
Including: research on market intervals, appraisement
of market potentials, confirmation of market characteristic,
research on competitive products, price analysis, analysis
of market shares, sales analysis, market subdivision and
market orientation.
Investigation of products
Acceptance of new products and research on potential
amounts, research on competitive products, test of current
products, research on product combination, research on
product package, research on price strategy, research
on sales channel, research on products brand.
Investigation of price
Let them know the responses of customers to price
strategy in aimed market and putting forward strategic
suggestions.
Investigation of sales channel
Research on distributors, agents and wholesalers
of enterprises or competitive products, research on views
and treatment of products as well as appraisement and
hopes in other enterprises.
Channel structure, entrancing way, entrancing cost,
settlement way and channel strategy. Character of storage,
management of supplying chain. Through investigation,
we will clarify how to establish communicating and sales
system and which sales strategy customers will take.
Investigation of demands
Investigation on present customers and potential
customers of designated products, including using amounts,
demands, requirements of physical and chemical index and
functional index, price expectation and products substitute
and competitive situation and trends and so on.
Investigation of sales promotion and advertising activities
Drawing analysis on various schemes of sales promotion
made by customers.
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